Archive

Archive for the ‘1920's’ Category

Now playing at the Elmo

June 25th, 2010
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“If flying interferes with your love-making, swear off flying.” Theater goers with 15 cents in their pocket could head to the Elmo Theater. The advertisement in the Daily Telegram on January 4, 1924 featured veteran silent movie actor Douglas MacLean in the movie, “Going Up”. The ad touts the movie as “Eclipsing ...

Bank of Italy Advertisement

July 6th, 2009
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January 3, 1924 In these days of financial turmoil it is interesting to look back on how banks promoted themselves in earlier times. Back then you had to convince folks that you were more trustworthy than a mason jar in the back yard, or a sock under the bed. Even ...

Pacific Bell Advertising

June 8th, 2009
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Here’s something I don’t understand. Back when there was only one phone company to choose from they advertised. A lot. For decades they used the bell logo and even spent millions to named a baseball park after it. Brand managers will tell you that brand recognition has a high value and the Pacific Bell ...

Pismo Beach – Town of Opportunity, Lots only $500

April 28th, 2009
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January 5, 1924 Ever since the Gold Rush the state of California has been the Promised Land for dreamers and schemers. A reason state budgets here are so difficult to craft is that over the course of a decade the population can change radically. For example in the 1980’s California’s population ...

Fly Swatting Time Has Arrived, Do it Now!

April 12th, 2009
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May 3, 1916 The Daily Telegram had been founded about ten years earlier in 1905 by a group of temperance minded citizens who thought The Tribune did not represent their views. The Anti-Saloon League folks were probably correct since the Trib was founded upstairs from the Chicago Brewery. When the Telegram’s founders ran ...

Laughery Hotel, Higuera and Morro Streets

April 3rd, 2009
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Undated photo of The Laughery Hotel at the corner of Higuera and Morro streets. The corner was once home to the Golden State Hotel (1935-1940), Cal Photo, and now the Apple Store. The photo is pre-automobile but post telegraph/telephone. The May 5, 1894 editon of The Tribune carried ads for a ...

Cal Poly Basketball team around 1924

March 27th, 2009
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  The California Polytechnic School had not even grown into being a junior college yet and wouldn’t even commonly be called Cal Poly until 1927. The enrollment at the school was less than attendance at a current basketball game. If you guessed they played at Crandall Gym you would be wrong, it ...

Oceano, Atlantic City of the West, Gateway to the Dunes

January 15th, 2009
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  The following release is from Vivian Krug with the South County Historical Society. Local author Norm Hammond will open the South County Historical Society’s newest exhibit about Oceano in the early 1900s on Saturday, January 17th at 2 PM.  Mr. Hammond will talk about the exhibit theme, “Oceano, Atlantic City of ...

Winter wonderland

December 24th, 2008
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 Snow on the streets of San Luis Obispo in 1922. The unidentified guys appear to be arming themselves for a snowball fight. Courtesy photo from Zaidee Andrews that appeared in the May 15, 1956 issue of the Telegram-Tribune. The second photo is a of snow on Monterey street looking down ...

1924 Cal Poly football team

November 5th, 2008
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The election is over. Here in the Vault we don’t have to worry about the future, we look to the past. Cal Poly has been playing football for a long time but 1924 was not a vintage year for the school. As a photographer I prefer the old Leatherheads style helmets allowing a ...