1964 Drive Safely
June 14, 2008 – 5:05 pm
May 29, 1964
Just because the graphics are corny and headline is patronizing doesn’t make it less true.
They try to get us to take the safe road any way they can.
In driver’s ed we had to watch a film featuring a happy-go-unlucky skeleton driving a car and grim real life blood soaked wrecks. Still the most violent film I have ever witnessed.
The California Highway Patrol produced a series of films called Red Asphalt.
Are we better drivers today with iPods, cell phones and stereo systems that drown out everything else?
Hey, at least we have invented air bags, child seats and the jaws of life, oh yea and road rage.
The ad estimated that 49,000 would be killed on the highway in 1964. The number was lower in 2005 (43,443) but still half of the passengers killed were not wearing seatbelts.
