Aug 07
Every advertiser wanted to look supportive of the war effort as America began to seriously turn toward military production. Gone are the pin-up girls and claims of “Dietetically Non-Fattening” from last years ad campaign. Scrap metal was being collected to make everything from bullets to Liberty ships. Sugar, rubber, gasoline and steel were among the …
Jun 15
So, it’s the end of the week. Time to set down the camera and flashbulb and try to find a can opener. This ad is a parade of dead technology, tin can without a pull tab, metal screw top film can, flash bulb, film camera. I’m not sure how they filled the glass, perhaps they …
Aug 01
Acme Beer ad by artist George Petty Acme Beer? Is that the brand Wile E. Coyote drinks? This ad from August 12, 1941 shows a winsome lass chatting on the phone with a tall frosty glass of brew. The back story comes from the website Brewerygems.com. The brewery was an offshoot of the Olympia Brewing …
Jun 06
Telegram-Tribune Burgermiester beer ad touting the invention of the pull tab opener April 18, 1963 ©The Tribune When was the last time you popped open a frosty beverage? Send your thank-you cards care of Ermal Fraze. The idea would be worth a fortune. He forgot to bring the "church key" can opener to a picnic …
Apr 12
In the second half of the 20th-century marketing and packaging became as important as the product. A friend of mine always cleans the top of cans before drinking, while my approach has been if it looks clean, it is clean. If it was a serious health issue they would change the packaging, right? Uh, oh. …
Feb 11
November 8, 1954 The big band leader’s tag line was “Swing and sway with Sammy Kaye”. This beer promotion gives a new outlook on his tag line. Sammy Kaye was a big band leader who got his career started in the 1930s. He was originally based in New York but also made movie, radio and …
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